3.5 Exercise: Abstract Cities

Brief: “Create a series of 10 abstract designs in which you balance blocks of subordinate,dominant and accent colours.” Requirements Create a series of 10 abstract designs Balance blocks of subordinate, dominant and accent colours They are to be used as covers for guidebooks The books are to be a5 landscape (210mm x148mm) Use as many

3.4 Exercise: Understanding Colour

Brief: “Draw two grids of squares, filling one with colours that you like and the other withcolours you dislike. Then put the two grids side by side and ask the question ‘which onelooks better?” “Try and find different combinations of two colours to illustrate each of these ideas: Angry Brave Creative Dangerous Energetic Familiar Gregarious

3.3 Exercise: Seeing The Light

Brief: Using only an image of a light bulb, the word ‘light bulb’ and a block of colour of yourchoice create different designs that explore visual dynamics. Requirements Create 20 designs that explore visual dynamics Use only the image of a lightbulb, the word lightbulb and a block of colour of my choice Think about

3.2 Exercise: Signs And Symbols

Brief: In this exercise you will read existing signs, symbols and images, and then drawing ontheir visual language create your own symbols. Requirements Choose one of the following concepts: Danger, Movement, Love, Here. Research the different similes and metaphors that are in common use. Document them through drawings, collecting examples and mind maps. Create an

3.1 Exercise: A Visual Diary

Brief: “Start a scrapbook, sketchbook or use a blog to document the visual world around you.Find examples of visual language that interest you, these could be taken from anywhere(art, film, photography, illustration, design, craft, cinema, hobbies, etc).” Requirements Start a scrapbook, sketchbook or use a blog. Find examples of visual language that interest you, these